LEADING SWISS AGENCIES
Nobody wants to work in advertising anymore. So, we tackled the problem the only way we know how: with creativity. Instead of the usual “Here’s what we’re looking for,” we flipped the script — and told people what we don’t want. “Think Comic Sans is cute? Then don’t work in advertising.” The CTA was simple: If that stung a little… you might be one of us. Check out our site and see for yourself.

CREDITS:
Agencies Involved: TBWA, WIRZ, Serviceplan
Head of Art: Raul Serrat, Manuel Wenzel
Designer: Terence Fuchs 
Copywriter: Alina Biedermann 

MY CONTRIBUTION:
- Design
- Art Direction